50 million reasons the media needs to stop thinking Buzzfeed is only lists
by Martin Belam, August 11, 2014 BuzzFeed got some money. The New York Times headline was predictable: “50 Million New Reasons BuzzFeed Wants to Take Its Content Far Beyond Lists”
Ha! Ha! Ha!
It’s BuzzFeed right? And all they do is lists, right?
Ha! Ha! Ha!
I mean, unless y’know, you check out their homepage.
I went down it as far as the first break, seeing whether BuzzFeed may have already taken content “far beyond” lists.
Erm…yep.
Write about BuzzFeed and pretending it only does lists is talking down to the audience. And it is indicative, I suspect, of one of the reasons that BuzzFeed consistently out-performs mainstream media on social platforms.
by Martin Belam, August 11, 2014 I do live blogging, news stories and quizzes at the Guardian, and help cover Eurovision and Doctor Who for them too. As a journalist and designer I’ve spent over twenty years building digital products for the likes of Sony, the Guardian, the BBC, the Natural History Museum, Arts Council England and Reach (formerly Trinity Mirror). You can contact me at martin.belam@theguardian.com. Sign up to get my blog posts sent to you via email.
Their longform section is better than most of the stuff I read in ‘traditional media’
http://www.buzzfeed.com/longform