Current status: Winning at the internet with Trinity Mirror
Last week Digiday had a piece looking at Trinity Mirror’s success with digital experimentation. It’s always lovely to see things you’ve worked on having a real effect on a company. Here’s a couple of key points from Chris Smith’s piece……
How much of Wolfgang Blau’s “office desktop” traffic will survive for brands like the Mirror?
Wolfgang Blau, director of digital strategy at the Guardian, recently tweeted about the shift to mobile apparent in news consumption over the last couple of years. He posed a challenging question – are we de-prioritising desktop design too soon? His…
Come and work with me making brilliant stuff for the web
So my track record helping Trinity Mirror launch UsVsTh3m, Ampp3d and Row Zed is pretty OK, and you like making brilliant fun shareable content for the web, so why on earth wouldn’t we want to do that together? I’m looking…
The death of the homepage in one simple graph
This is a graph. But probably not the one you’re expecting So it’s an odd thing when you’ve been saying something for years and nobody believes you, then suddenly, someone publishes one leaked graph, and overnight all the world agrees…
Guardian shows why mobile design has to work for commercial content as well as editorial content
We’ve heard a lot recently about the labels that need to be applied to “native advertising” or “advertorial” online. If user-testing over the years has taught me one thing, it is that you can always rely on at least some…
“Anyone referring to journalism as ‘a product’ should be shot” – Quartz’s Leo Mirani & Jason Karaian at #HHLdn
I recently had a look down the back of my sofa, and found a load of notes from talks that I never got round to blogging. So I’m gradually putting that right. Here is what I made of watching Leo…
“Making news stand-out in a social media world” – Quartz’s Kevin Delaney at #SmartDEN
Quartz are by far one of the most interesting entries into the news market in the last couple of years, and at #SmartDEN, editor-in-chief Kevin Delaney spoke about how they operate. Kevin explained that they were “digitally native” and “mobile…
“From Search to Social” – BuzzFeed, Facebook, Metro & UsVsTh3m at #SMWLDN
Today I was part of a panel at Social Media Week London talking about the big shift “From search to social”. Here are some of the notes I took whilst on stage with BuzzFeed UK’s Luke Lewis, Facebook’s Karla Geci,…
“Every story starts with an audience of zero” – Jay Lauf of Quartz at news:rewired
I’ve been at the latest edition of news:rewired, and of course, note-taking and blogging furiously. Here are my notes from the opening keynote talk by Jay Lauf, publisher of Quartz. “Every story starts with an audience of zero” – Jay…
“Telling the story of Firestorm” – Jon Henley & Robin Beitra at Hacks/Hackers London
Carefully planned as a spectacular launch to the Guardian’s new Australian edition, “Firestorm” is a rich interactive telling the story of the astonishing forest fires that engulfed the town of Dunalley, which came to the world’s attention thanks to a…